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Stephen Barclay, Head of Sales[/caption] In the last few years, the Ethernet market has seen booming demand as some SME customers move from DSL and upgrade to Ethernet based solutions. It’s not hard to see why, with the emergence of newer, cost effective solutions and very attractive initiatives such as the Government’s Connection Vouchers Scheme. Advancement in technology is also a key changing point, as we see more and more SMEs adopting hosted services. However, with growth comes challenge, especially when dealing with the increase in demand and the effect it has on lead times. Managing customer expectations is imperative. While price is an important factor for most customers, the performance and quality of a solution is what really counts. Our new eBook ‘Delivering the three key values of Ethernet’ looks at the values that need to be considered when choosing which Ethernet provider your customer should select. We discuss Entanet’s sales and provisioning process and the importance of commercials, such as contract options and payment terms and the impact of service and delivery. You can also find out more about our great new promotion on Ethernet we’re currently running.

Have your say: Are you seeing an increase in demand for Ethernet, what key factors do you think need to be considered when selecting your customers provider? Related article: